Internet Marketing Series: The New Rules of Marketing
Product Code: intm01 Time: 1.0 hour(s) CEUs:

Summary:
This course provides information on how to market products and organizations through the Internet.

Objectives:

  • Describe the old rules that apply to marketing and public relations when using traditional communications mediums
  • Identify the benefits of Internet marketing and public relations
  • Describe the new rules that apply to Internet marketing and public relations


Topics:

  • Old Rules of Marketing
  • Old Rules of PR
  • The New Rules

Technical Requirements:
P500+ Processor, 128MB of RAM; Windows 2000, 2003, XP, Minimum screen resolution 800x600, Internet Explorer 5.5 or higher; Windows Media Player 9.0 or higher; Flash 8.0 or higher; 56K minimum connection; broadband (256 kpbs or higher) connection recommended; Cookies enabled; Sound card with speakers or headphones strongly recommended.

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