Innovation in the Workplace Series: Harnessing Energy
Product Code: inno04 Time: 1.0 hour(s) CEUs: Available

Summary:
This course explains the vital role that energy, not necessarily logic, plays in the innovation process.

Objectives:

  • Describe the roles that logic and energy play in the innovation process
  • Explain the Kao-Leonard innovation model
  • Explain how everyday conflicts possess potential energy
  • Describe how ideas gain power by resolving conflicts
  • Explain the difference between the traditional and the new innovation process
  • Explain how intersecting consumer needs establish starting points for the innovation process
  • Describe how products that successfully resolve emotional conflicts release potential energy


Topics:

  • Logic vs energy
  • Releasing energy
  • Changing the innovation process
  • Acknowledging the conflict

Technical Requirements:
P500+ Processor, 128MB of RAM; Windows 2000, 2003, XP, Minimum screen resolution 800x600, Internet Explorer 5.5 or higher; Windows Media Player 9.0 or higher; Flash 8.0 or higher; 56K minimum connection; broadband (256 kpbs or higher) connection recommended; Cookies enabled; Sound card with speakers or headphones strongly recommended.

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