Customer Service (Videos): Getting to Know Your Customers
Product Code: pb035 Time: 17.0 minute(s) CEUs:

Summary:

In order to have a successful service strategy, you need to get to know your customers well. You need to know who they are and what they need. By doing so, you can meet their expectations and turn them into repeat customers. During this program, you'll learn about customer's needs and influences on customer's perceptions. You'll also learn how to manage customer expectations and understand customer segmentation.

Objectives:



    Topics:

    • Introduction
    • Customer Needs
    • Customer Perceptions
    • Customer Expectations
    • Customer Segmentation
    • Summary

    Technical Requirements:

    Minimum 500MHz Processor; 128 MB RAM; Minimum display resolution 1024x768; Windows 2000, XP, Vista, 7 or Mac OS X v10.4+; Internet Explorer 7.0+ or Firefox 3.0+ or Chrome 3.0+ or Safari 4.0+. 56K minimum connection; Adobe Flash Player 9.0+ or Windows Media Player 9.0+ for IE users who do not have Adobe Flash Player; JavaScript, popup windows and cookies enabled; Sound card with speakers or headphones strongly recommended.



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